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Before shooting the stop-motion I draw and storyboard so I can visualize better the steps of the video, it will also help me to see how the camera is going to move and also to plan all the props I will need for the clip.


I want a clean a white style to give more importance to the objects and to make it more futuristic. I might use continuous lighting with white polyboards to reflect the light over the objects.

The approximate duration of the clip will be 30 seconds so it means I will have to shoot at least 75o images.


To get more information about the subject I interviewed a practitioner that has been in the industry long enough to see some of the changes that shaped the photography landscape.

Mark Kratovich, has been working as a photographer since 1988 and is currently photography lecturer at CATC Design School in Sydney.

Which is your favorite photographer?

Paolo reversi

 What do you think was the most important fact that affected the history of photography?

Transition from Film based photography to Digital photography

Since you started your career what has been the biggest change you’ve lived in your field?

The Transition from Film based photography to Digital photography

How design and photography are related?

Good design must be complemented with good, appropriate (ie. the same look and feel) photography. eg. Kinfolk magazine

Digital or film?

Digital & experiment with Polaroid/Alternative processes

Why did you choose photography as a visual medium in your career?

Connects with something deep within me

What is it that most attracts you of photography / design?

Where I am now: Simple style, ie. minimalism, lines, space, colour

What was the last photograph you took?

Bulding/Architecture IG Kratty12

Do you remember the first photograph you took, which camera did you use?

Pentax 35mm on Slide Film, on holidays, Family photo

When did you decided that you would like to work in the photography industry?

Year 1988, working full time as a scientific researcher, time to take a risk and move on…..

How do you see the photography industry in the next 5 years?

Very competitive with amazing photographers (just look at the calibre of some IG ‘hobby’ photographers!) These photographers will mainly occupy the Editorial Space.

High end Advertising photographers will solidly occupy their niche as their expertise requires many years of training and building connections, not just watching youtube videos…but…

CGI will make inroads as this technology becomes cheaper and easier to create final Ad campaigns

Video will become more dominant as NBN broadband speeds improve and computers become more powerful. More Advertising $ will be funneled into the video medium, eg. Youtube ads

Flixels for poster based campaigns?


Stop motion is an animation technique that physically manipulates an object that appears to move on its own. The object is moved in small increments between individually photographed frames, creating the illusion of movement when the series of frames is played as a continuous sequence. 

Not all stop motion requires figures or models; many stop motion films can involve using humans, household appliances or other inanimate objects.

It normally take 25 images or frames to create 1 second of the animation. For a 30 seconds clip I will need 750 images

For the case study, Im going to use this technique to describe the information provided from the research and the interview, I will construct or build first a composition of objects related with photography and move them as they interact with the information.

These are  some examples or references of stop motion that will help me through the process.

Fight Club / Ikea scene catalog
HONDA / Great Journey
Gulp. The world’s largest stop-motion animation set, shot on a Nokia N8


Interactive Information

For the interactive infographic I chose to include the elements that are part of the history of photography and convert them in interactive links where the information about the subject expands through a website, video or some related information that could give you more scope about the research.

Screen Shot 2016-05-02 at 8.12.58 PM

Final interactive infographic

This is the final infographic with the most important facts or milestones about photography, every photographic element directs to more information: a video, DIY and websites that are linked with the information displayed on it.

Details interactive infographic

The elements fade when you rollover over them, when you click them they link you to the different contents related with photography.



First approach infographic photography

After doing some research on different styles and approaches on infographics , I decided to go with a mixed style combining real elements and graphics.

I´ll try to capture some elements about photography that represents some of the most important moments in the story of photography, and then apply some more information about them with graphics and text when it’s necessary.

These are some references of mixed styles of photography and graphic elements.

First sketched based on objects or physical elements that are part of the history of photography. The idea is to capture elements that represent those moments in the timeline of photography and link the with graphic elements.






A short story of nearly all photography

Ok, let´s try to tell briefly how photography evolved since it all started.

To understand photography we should start researching some of the main milestones on the history of photography. Photography was created as another medium of expression within the arts, but also as an instrument to capture reality.
It all started with the “camera obscura”, scientists used this effect to study eclipses and other astronomical phenomena, this created an important discovery and started a trend of studies in order to understand how light affected different objects and how the images were created.

Camera_Obscura2Next step in the era of photography were the analogic cameras , more sophisticated tools to capture the light, included more lenses with film that was developed afterwards.


The next big step in photography were the digital camera, encodes digital images and videos digitally and stores them for later reproduction on computers or another types of devices.



One of moments that marks the transforming moment from analog to digital was the cellphone photography. Nowadays we use pictures as part of our living experience (celebrations, meals, meetings, etc)   nowadays most smartphones often can get right the exposure, even in situations that might fool some DSLRs.

Screen Shot 2016-04-15 at 1.22.11 PM


Apps , software and other tools are now part of the evolution of photography, nowadays we use pictures as part of our living experience,we are not longer documenting an event, and we are describing an experience and sharing that with communities.